BOHEMIAN COOL

The brand mural is the eye-catcher of the company’s “Store and Lounge” concept. It livens the space and fills it with colour.

Brand mural for retail spaces

 
“The client is active in the food business and requested to reposition its brand to be able to target the Asian luxury segment. ”
 

On one of the walls, a colourful mural painting inspired by Cocteau for its lines and Picasso for its colour and composition, cloaks the astutely integrated brand name. Small tables invite to leisure and cocoon with a perfect view on the subjects of every gourmet’s desires. To discover and enjoy all of the brand's products. 

Brand mural for retail spaces

    Elements of the mural were used in the menus and other communication material. 

COMMUNICATION, FOOD, GRAPHIC DESIGN, PACKAGING, BRANDINGReinhilde GielenCREATIVE DIRECTION, BRAND COUNSELING, INTERIOR DESIGN